Fidelity
We were tasked to create an educational suite of materials for the customers of Fidelity. The content needed to be easily accessible to a vast array of audiences, from those who have just entered the workforce and are setting up their first saving account to financially savvy senior investors. Through the use of organic lines and textures, as well as clear didactic storytelling the overall tone was both approachable and trustworthy. Responsible for: creative direction, art direction, and design. *All artwork rights owned by Fidelity Investments
A sampling of the videos, over 15 were created.
Infographics for Asset Classes Over Time and Common Retirement Expenses